AGENCY EXPERTISE

Campaign Strategy Team

We discuss your goals and then brainstorm, research, create and execute your marketing strategy.

Overview

Campaign Strategy Team

Business owners and managers are always looking for the edge. Leading business owners bring in “qualified brain stormers” to help them think outside the box, and it works. This is our approach to your marketing strategy.

Our strategy team first listens to understand your business so we can build on your plans. Once we understand your objectives and requirements, we brainstorm your SWOT (Strengths, Weaknesses, Opportunities and Threats) and prepare appropriate strategies to execute your brief. Your marketing strategy will include your company’s value proposition, competitor analysis, target markets and demographics, key brand messaging, conversion rates, nurturing and revision strategies, and more. The marketing strategy also includes high-level tasks for each team.

What to expect

The below are the top four priorities that most companies and clients we work with need when we start. However, if you already have some of these in place, we will adjust our priorities to suit your objectives. The strategy session will identify where we need to start and what we will focus on at each stage.

Strategy sessions

We review the brief, brainstorm SWOT, and prepare top level tasks for our agency teams to execute.

Database strategy

We establish current and old customer databases and a strategy for cross and up selling to known groups.

Campaign design

We define your target markets and nurturing campaigns to land leads and convert them to prospects ready for your sales teams’ pipelines.

Strategy adjustment

We assess our results, identify successful sales conversions, review bottlenecks, and adjust the strategy.

Become a Reseller

If you are in the logistics industry, earn COMMISSIONS solving nightmares in Southern Africa’s logistics industry? Fill in the short form, if you qualify, we will send you the DRIP RESELLERS Pack.

Are you in the logistics or transport industry?
Do you currently work with logistics or transport companies?
How many trucks/forklifts/other mobile assets do you envision bringing onboard?
Choose all that apply. I want to:

Asset Tracking & Management

To test the system, we need to know a little about your needs so we can make the best recommendation for your business case.

How many mobile assets do you need to track?
How many immobile assets do you need to track and manage?
What is your main objective for tracking your fleet? Choose all that apply

Carriers & Subcontractors

To test the system, we need to know a little about your needs so we can make the best recommendation for your business case.

How many Trucks are in your fleet?
How many Trailers are in your fleet?
What is the age range of your trucks? Choose all that apply.
What is your main objective for tracking your fleet? Choose all that apply

Shippers & Forwarders

To test the system, we need to know a little about your needs so we can make the best recommendation for your business case.

How many transportation companies do you work with?
How many assets do your contractors have in their fleet?
What is your predominant method for shipping?

Ready to talk